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SIN CHEW DAILY INTERVIEW: Explain The Golden Business Opportunity in the Post- Epidemic Era

JingYing International Industry Holdings Pte. Ltd

Explain The Golden Business Opportunity in the Post- Epidemic Era

Sin Chew Daily - Northern Edition13 Sep 2022


JingYing International Industry Holdings Pte Ltd hosted a briefing to introduce liquor culture and craftsmanships。Left first: Mr. Leong Wai Keong, Mr. Tey Keng Guan, Ms. Pek Shy Huey.


Jing Ying International Industry Holdings Pte Ltd hosted the "The Golden Business Opportunity in the Post-Epidemic Era" briefing sessions in Malacca, Petaling Jaya and Penang to announce the Group's upcoming development projects in Malaysia and to spread the culture and value of Chinese liquor, thereby creating more business opportunities.


Mr. Tey Keng Guan, Director of International Marketing Division of JingYing International Industry Holdings Pte Ltd, pointed out that after hosting briefing sessions in the above three locations, the last briefing session was held in Johor Bahru on September 18.


He said the briefing will focus on the company's background, the culture and craftsmanship's of Baijiu, the international of baijiu and the operating model in Malaysia. He disclosed that the company operates more than 4,000 varieties of China liquor and has more than 100 major suppliers. It is the only company in the world that has top quality China liquor products.


He said that the Malaysian operation model includes the establishment of the China Baijiu Liquor Company Limited, the establishment of a liquor canning plant and other matters, and will be replicated in ASEAN, Europe, SAARC and other countries and regions. The briefing was attended by the company's ASEAN market development representative Mr Leong Wai Keong and risk management director Ms Pek Shy Huey.(LC)






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